The Company
A leading e-commerce platform, Marketplace, serving a diverse global audience, aimed to improve its search capabilities to handle multilingual queries and image-based searches efficiently. The company sought to enhance search accuracy, reduce latency, and optimize storage for scalable expansion.
Problem Statement
E-commerce platforms face challenges in delivering accurate and fast search results for diverse product catalogs across multiple languages. Traditional search engines struggle with:
- Inefficient handling of multilingual queries and image-based searches.
- High storage requirements for embeddings, impacting scalability.
- Suboptimal search precision, leading to lower customer satisfaction and engagement.
To address these limitations, Marketplace needed an advanced AI-driven semantic search system integrating joint text and image embeddings.
