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The Unsung Power Of Personalization In Cost to-Serve Reduction

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If you are running an e-commerce company, you probably know the importance of personalization to grow your sales. However, most companies do not implement personalization correctly and end up being less effective than they could be.

In this article, we’ll show you how to use personalization to reduce cost-to-serve (CSTS) so that you can increase your growth even further.

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